CONSULTANT, ADVISOR & BOARD MEMBER
As a 25-year marketing and media veteran, and someone who created an impact-driven entertainment franchise, Summer Nilsson has made it her mission to inspire and help others succeed.
Through her consultancy firm, NIIS Corp, and as a founding member of WE ARE THE BOARD, Summer is focused on helping clients build brand equity through clear vision, creative marketing, and storylines. Summer works with entrepreneurs, corporate executives, talent, and brands.
Summer is an award-winning marketer, content strategist, and leader. Summer’s superpowers include brand vision, brand identity, storytelling, content strategy, partnerships, purpose, and building omni-channel ecosystems that drive revenue across fashion, home, tech, retail, epicurean, entertainment, and luxury.
EXPERTISE ACROSS INDUSTRY
YOUTH
As a bestselling author, speaker, mentor, and member of Girls Inc National Advisory Council, Summer is an advocate for children's, middle grade, and young adults, regularly speaking on the topic of mental health and social media among youth.
LUXURY
From American Express Platinum to Departures, Christofle to Neiman Marcus, Summer understands the specific nuances of maintaining consistent and cohesive brand equity to engage informed audiences across high-end, luxury markets.
ARTS
As a member of the marketing board for AT&T Performing Arts, previous DIFFA board member, and connector, Summer has represented talent, brands, and venues to build marketing strategies and artist collaborations on both local and national levels.
FASHION
Summer has worked with national fashion publishers, editors, designers, and retailers to build brand equity, partnerships, develop content collaborations, and experiential including ELLE, Who What Wear, Neiman Marcus, and Brandon Maxwell.
EPICUREAN
From Food Network to Taste of Home, celebrity chefs to UGC, and CPG to mass retail, Summer has launched national brands, built multi-platform marketing strategies, and created talent-driven deals to drive leading market share and revenue.
HOME
Over the course of two decades, Summer's firms have represented the leaders in shelter and home design, with partnerships and content integration inclusive of Elle Decor, House Beautiful, Town & Country, David Sutherland, Fabricut, among others.
